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Ballyhoo, the catchword of Madison Avenue. I was originally thinking of horrible ad campaigns that tanked despite the prime time slot and the ridiculous sums of money spent.
Then I remembered this Tabasco ad... and exploding in laughter, practically falling on the floor, catching my breath and seeing the final label shot through the tears in my eyes. Most excellent; brilliant... not a word of dialogue, no music... absolutely memorable. Was it all worth it? Best. Ad. Ever. |
DEFINITION of this 3-syllable noun:
- a clamorous and vigorous attempt to win customers or advance any cause; blatant advertising or publicity.
- clamor or outcry.
- a halfbeak, Hemiramphus brasiliensis, inhabiting both sides of the Atlantic Ocean.
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